Monday night I fly out to San Francisco for some meetings and also to attend ad:tech. This ad:tech is a bit different in that we (the Association for Downloadable Media) are presenting our proposed ad standards as well as guidelines for audience measurement.
And, as it turns out, the former will be introduced by yours truly. [...]

As many listeners of our Mac Geek Gab podcast know, I recently purchased a new 2.6GHz 15″ MacBook Pro from Apple. It arrived yesterday, but I really didn’t get a chance to even begin setting it up until today. Honestly, if I wasn’t traveling to Austin, Texas next week, I probably would have waited longer [...]

At the core, we at BackBeat Media sell ads for the online publications and podcasts we represent. One of the biggest challenges we routinely face when working with with advertisers is the value — and purpose — of tracking the click.
iMedia Conection published an article by Scott Medrum of HypeCouncil entitled, “Make the click worth [...]

AOL has announced that February 1, 2008, will mark the end of the Netscape browser. I know many of you probably weren’t around for this, but Netscape was the first product that really acknowledged the fact that home computer users wanted to — and could — easily use the Internet. It wasn’t the first browser [...]

As many of you know, we here at BackBeat Media represent and broker all of Think Secret’s advertising, and have for many years. As such, the confidentiality inherent in our site relationships keeps us from participating in any public speculation on the settlement they recently reached with Apple.
But that hasn’t stopped you all from asking [...]

Those of you who know me no doubt have heard me say that I believe every business is the customer service business. Don’t service your customers, and you soon will have no business left. One of my favorite practices is that of employing the Scotty Principle, or for you non Trekkies: under-promise and over-deliver.
I recently [...]

Just wanted to let you all know that I’ll be doing the “live” Typical Mac User Podcast with Victor Cajiao tonight at 8pm EST. Because it’s live, you can text/call-in with questions, and details are available at their site. Should be quite fun, and I’m very much looking forward to it.

As some of you may have seen, this week we rolled updates to two of our sites.The Mac Observer sees a layout refresh, changing the location of the columns, moving the content up and to the left, and allowing room for some more modern ad types…. Sunday I get to hang out and relax with Paul, his family, and some friends, then Monday a meeting in Cupertino before getting on the redeye home.

Tomorrow I head out to California for my first visit to WWDC, which runs all next week. I’ll have the opportunity while I’m there to get to speak to quite a few Mac developers, of course, and am also looking forward to attending more than a few sessions to increase my practical and background [...]

On top of that, I’m looking forward to getting some time with Jeff Questad, another sales rep of ours based in Austin.I have a few other business matters to attend to down there, and am looking forward to some personal time catching up with my old friend, Lee Robin, of Computer NERDZ! I haven’t seen Lee in probably 4 or 5 years, and am eagerly looking forward to visiting with him and his family.More either from the road or once I’m back in New Hampshire, I’m sure.